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COURTNEY
Taking design cues from the reoccurring ‘Cabochon’ shape on Marc Jacobs hardware, the Courtney was the pinnacle watch in the new Spring Relaunch Watch collection.
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UNDERSTANDING DNA
Dial in the brand DNA by deconstructing codes of familiar and timeless pieces.
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VIC
The ‘Standard Supply’ hardware with its rounded square shape, screw hardware and stacked levels was essential to Marc Jacobs DNA. The Vic perfectly captured the essence of this DNA while reinventing the bestselling Truman.
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MIX IT UP!
Mix the old and the new, the classic and the avant garde, the dainty and the bold. Embrace popular culture, juxtapose retro favorites with the flavor of the day.
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DESIGN STUDIES: JERRIE
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COURTNEY
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VIC
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TOOTSIE
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CAMPAIGN IMAGE FEATURING VIC ON ACTRESS JULIETTE LEWIS
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